YouTube is experimenting with a new AI feature that could change how people find videos. Here’s the kicker: not everyone is going to love it.
The platform has started rolling out AI-generated video summaries directly in search results, but only for a limited group of YouTube Premium subscribers in the U.S. For now, the AI Overviews are focused on things like product recommendations and travel ideas. They’re meant to give quick highlights from multiple videos without making users look at each item they’re interested in.
Instead, YouTube users will get a carousel of bite-sized previews pulled from different creators. For example, searching for the best wireless headphones or top spots to visit in Japan might now serve up AI-generated clips that pull some of the key moments tof each video together into a neat package.
If this sounds familiar, it’s because it mirrors the AI Overviews that Google has been rolling out across Search. That broader push has already hit more than a billion users, but it’s also been controversial. Google’s AI summaries have made headlines for mistakes, strange advice, and valid concerns about steering traffic away from the original sources. YouTube creators are already raising similar red flags, worried that AI summaries could hurt their views and engagement overall.
YouTube says this is just an experiment and is actively collecting feedback through thumbs up and thumbs down ratings. Depending on how users react, the company could decide to roll it out more widely or pull it back for more fine-tuning. It’s unclear whether this is going to be a non-negotiable addition to YouTube’s list of perks, but at the very least it seems poised to become one of the platform’s biggest pushes for the moment with its focus on AI-generated features.
There doesn’t appear to be a set date for when users beyond YouTube Premium could have access to the overviews that are still in the works.
“If you’re not paying for the product, you are the product.” Bogdan Onikiienko, an engineer at MacPaw, dropped that hard-hitting quote on me after usi
Artificial Intelligence, otherwise known as AI, has been dominating the news for the past few years, and of all of the potential chatbots you can use
Apple WWDC This story is part of our complete Apple WWDC coverage Apple’s Worldwide Developers Conference (WWDC) is just two months away, and that mea
Samsung’s Project Moohan XR headset has grabbed all the spotlights in the past few months, and rightfully so. It serves as the flagship launch vehicle
Apple’s efforts in the health segment are a class ahead of the competition. But more than just racing ahead with innovation, the company has taken a m
Google has announced a wide range of upgrades for its Gemini assistant today. To start, the new Gemini 2.0 Flash Thinking Experimental model now allow
Apple has lately focused on giving the AirPods more of a wellness-focused makeover than hawking them as plain wireless earbuds. Late last year, the Ai
Adobe FireflyFollowing on the success of its IP-friendly Firefly Image model, Adobe announced on Wednesday the beta release of a new Firefly Video mod
We are a comprehensive and trusted information platform dedicated to delivering high-quality content across a wide range of topics, including society, technology, business, health, culture, and entertainment.
From breaking news to in-depth reports, we adhere to the principles of accuracy and diverse perspectives, helping readers find clarity and reliability in today’s fast-paced information landscape.
Our goal is to be a dependable source of knowledge for every reader—making information not only accessible but truly trustworthy. Looking ahead, we will continue to enhance our content and services, connecting the world and delivering value.
